5 Types of Social Media Managers
There’s many different kinds of social media managers, with specializations particular to their education, experience, and skillsets. Each type of manager has strengths and potential weaknesses in the...
View ArticleHow to Use Twitter Lists Effectively For Your Business
If you’re active on Twitter, you’ve likely heard of Twitter lists, which allow you to categorize your followers into easy-to-follow groups, or let you list accounts that you want to track but not...
View ArticleThe Top Call to Action Words That Matter for Your Brand
When it comes to marketing, companies sometimes make the rookie mistake of thinking that marketing is all about them – that if they simply get the word out about their brand, sales will start rolling...
View ArticleThe Complete Guide to Creating a Content Calendar
If your brand isn’t already using a social media calendar to plan out your content, then it’s something that you definitely may want to try out. Editorial calendars are essential to social media...
View Article5 Words and Phrases to Never Use on Social Media and Why
Everyone wants their social media posts to stand out, but it’s easy to fall into the trap of writing overused words and phrases that come off as generic and uninspired. Our social media agency...
View Article6 Twitter No-No’s To Avoid At All Costs
Twitter has over 320 million users, which makes it a great way to connect with your target audience. That being said, there is Twitter marketing etiquette that you must adopt or you may end up...
View ArticleHow to Spy on Your Competitors on Social Media
One of the best ways to assess how well your brand is performing on its social media channels is by checking out your competitors. It’s important for any and every brand to take a look at how their...
View ArticleHow Your Startup Can Maximize Its Social Media Efforts
For most startups, social media management is often overlooked due to preconceived notions of it being expensive and often time-consuming to keep up with. However, planning and integrating a...
View ArticleHow Facebook’s Algorithm Change Negatively Affects Your Brand
Facebook has really caused a stir for businesses in recent years, and things don’t seem to be settling down any time soon. In the latter part of 2015, Facebook decided to make some very significant...
View ArticleSix Clever Tricks For Social Media Managers
Our social media agency knows that the world is filled with specialists who are all on a mission to build the most memorable brands and campaigns ever. It takes a lot of time, patience and learning...
View ArticleThe Dos and Don’ts For Using Instagram For Business
Instagram is one of the fastest growing social media platforms in the world, and businesses are starting to see the value in being active on this platform. With over 300 million active users...
View ArticleHow To Utilize Color Theory To Optimize Your Content
Micro content is often the most important aspect of any brand’s social strategy. Consumers want to be able to see what your brand has to offer, outside of just the products and services. In other...
View ArticleFinding Out Which Platform Is Most Important To Your Brand
Have you ever asked yourself which social media platform is the most appropriate for your brand and why? With so many platforms and so many users, you might be looking to truly focus your efforts on...
View ArticleShould Google+ Still Be A Part of Your Social Strategy?
Google+ is still a mystery to many users and brands, and many are wondering if it should still be a part of your social strategy. Our social media agency is aware of the pros and cons of this unique...
View ArticleHow To Create a Sound Snapchat Strategy For Your Brand
Even with recent news that it’s losing a profit, Snapchat is still a key social platform that entices consumers. After its launch in 2011, the app has grown tremendously to the point where it’s no...
View ArticleTwitter’s Direct Messaging: How And When You Should Use It
While Facebook is probably the most important social platform, Twitter is critical for any brand that wants a successful social strategy. One of its features is the ability to send direct messages,...
View ArticleHow Your Brand Can Build a Lasting Relationship With An Agency
Finding the perfect agency for your brand can be similar to finding the perfect life partner, it can take time and requires a lot of streamlined communication. While some brands have the luck of...
View Article5 Easy Tips On How To Quickly Grow A Large Following On Pinterest
Regardless of what you might hear, Pinterest is one platform you should not sleep on. With over 72.8 million users, over 85% of them being female, it would be ludicrous to ignore placing Pinterest...
View Article5 Things to Consider Before Developing a Social Media Strategy
Yes, it’s true that a social media dollar will go farther and is more likely to reach your specific target audience than any other media platform. However, social media can require a lot more...
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